fbpx

The 22 Best Digital Marketing Blogs You Should Read

Today you’re just one click away from everything you need to know.

But just staying informed is not enough to boost your brand awareness.

You need to find the good kind of information that’s relevant for your business and helps you grow.

For a marketer, it’s become quite difficult to find high-authority blogs that are relevant and teach you useful things at the same time.

Most of the time, everything you find on the Internet is generic advice that leaves you with more questions than answers.

That’s why we come up with a thorough list of the 22 best digital marketing blogs that know what they’re talking about.

How Many Types of Digital Marketing Niches Exist at the Moment?

  1. Content marketing is a strategy that’s focused on creating and sharing content constantly to attract a relevant audience and drive sales.

  2. Backlinks marketing refers strictly to campaigns that specialize in finding high-authority websites that are willing to mention you in their blog posts.

  3. White hat link building is an approach that ensures there is nothing shady about the way you get mentioned by other websites so that you rank higher.

  4. Affiliate marketing – because everyone needs a good little incentive. This tactic focuses on different marketing methods that earn commissions by promoting other businesses.

  5. Email marketing refers strictly to the emails you send to your customers or potential leads that may include business requests, ads, or important news.

  6. Inbound marketing focuses on giving practical and useful solutions to your customers rather than spamming them with the information they don’t need.

  7. Marketing automation is a great way to save time while planning different outreach campaigns. It’s easy, efficient, and it increases your revenue quicker than doing things manually.

Everything You Need to Know About The 22 Best Digital Marketing Blogs

Below, you can find a detailed list of the best marketing blogs on the Internet, plus a few examples of their most interesting posts that offer a unique perspective on how to grow your business.

1. Neil PatelLeading Blog About Digital Marketing

This one comes as no surprise. After all, he’s one of the top marketing bloggers in the world. Neil Patel’s blog is followed and cited by thousands of digital marketers. His posts are clear, punchy, well-written, and help thousands of marketers stay up-to-date with the latest news. Highlighting just a few blog posts is a hard task because, in the end, all of them are informative and well-researched.

For instance, the one that speaks about how to promote an event online or when he admitted he made some mistakes while teaching others SEO.

Neil Patel’s most popular topic is SEO and this is the very reason why he came up with a free Chrome extension called Ubersuggest. This tool gives you access to keywords that optimize your website better and make it stand out from your competitors.

Best For: SEO, keyword research, marketing strategies.

Our Favorite posts: 

2. MOZ BlogAlmost Everything You Need to Know About SEO

Specialized advice from MOZ Blog is worth remembering when you plan your marketing strategies. MOZ’s articles usually offer great tips on how to improve your website ranking and make your business more popular. Plus, MOZ’s tool is one of the most popular marketing SEO software people choose when they optimize their website.

Mobile optimization is also an important part of online marketing. Source: MOZBlog

On their blog, MOZ shares interesting and informative aspects about keyword research, rank tracking, backlinks, and SERP analysis. Whatever they choose to talk about, they always shed light on the latest news in this niche. A perfect example would be when they wrote about SEO tips for electric vehicle charging stations.

Best For: SEO, backlinking strategies, SERP, content marketing strategies.

Our Favorite Posts:

3. Content Marketing InstituteMarketing Lessons, Events, and Resources

Formerly known as Junta42, Content Marketing Institute is one of the most important platforms for professional marketers. Do you want to take your marketing skills to the next level? Their experts offer different courses so sign-up and start learning!

With their training, you can upgrade your marketing experience from zero to hero in no time. You can contact Content Marketing Institute even on social media to learn more about their courses.

Now, you can get a certificate of recognition in topics like planning, measurement, conversation, audience, and many more. Plus, they love to write useful, engaging, and funny articles about boosting your brand awareness with playful content marketing strategies. Or, in some cases, they provide some excellent methods to keep your audience engaged and happy with your content.

Best For: Marketing advice, certificates, up-to-date marketing news.

Our Favorite Posts:

4. Search Engine JournalThe Latest News in the Marketing Community

Investors have The Wall Street Journal and professional marketers have Search Engine Journal. Or at least that’s how the saying goes. If you want to stay updated on the latest news, changes, and trends in the niche, this is one of the best marketing blogs you should read every day.

After you subscribe to their daily newsletter, you’ll receive the most recent updates in the industry so you can always be one step ahead of your competitors. The best part is that you have the option to fill in your personal information, and based on that, you’ll get only the most relevant reports that benefit your business.

Not only will you see their posts, but you’ll also become part of a community that’s interested in their posts. This way, you can connect with different professional marketers, and why not, even exchange useful tips with them.

Best For: Google algorithm updates, SEO guides, podcasts about marketing.

Our Favorite Posts:

5. SEMRush BlogMarketing Strategies for Your Website Content

SEMRush was created in 2008 by a small team of skilled SEO and IT professionals. Over the years, they manage to turn this tool into a successful software that almost any marketer uses for their business. But that’s not all!

At the same time, their blog is among the most read content marketing blogs on the Internet. They’re usually writing about interesting and recent updates that almost any specialist would want to implement in their marketing strategies.

The best digital marketing blogs can help you expand your audience. Source: SEMRush.

SEMRush’s posts are very thorough and they approach unique topics every day. Reading their blog can help you with almost any question you might have regarding content marketing.

Usually, they talk about things like plug-ins that can make your job easier as a marketer, customizing URLs, investigating mobile responsiveness. And that’s just a small glimpse of how in-depth their articles are!

Best For: SEO, website traffic analysis, competitor research.

Our Favorite Posts:

6. Marketing LandNews and Managements Insights

Similar to Search Engine Journal, Marketing Land is literally the place where you can find the latest news about content marketing. And the best part about this is that you can read their stories by downloading their app.

This way, you’ll always be connected with the latest trends and updates, so you’ll know how to upgrade your content strategies at any time. On their blog, Marketing Land covers a lot of marketing strategies, including social media, mobile marketing, website analytics, and content strategies. One of the perks of reading their articles is that you’ll always learn something new that can be put to good use.

For example, in some of their articles, they explained how you can make your old content as good as new, instead of always trying to come up with something new. This seems helpful, especially if you happen to struggle with finding new ideas to discuss with your audience.

Best For: marketing news, SEO, website analytics, content tips

Our Favorite Posts:

7. Crazy Egg’s The Daily EggThe Content Marketing Eggsperts

Having a lot of website traffic is not enough to have a successful blog. You also have to convert those visitors into warm leads to be considered a high-authority voice in your niche. And this is exactly the kind of content that you’ll read about on The Daily Egg blog.

Founded in 2006 by Neil Patel and Hiten Shah, Crazy Egg was one of the first testing platforms ever created. They take pride in analyzing your website and, based on that, offering you personalized advice. With this new information, you can convert website visitors in less than 30 days – at least that’s what Crazy Eggs says! Anyway, it’s worth giving it a try.

One thing is sure, though. Their blog explains everything you need to know and do to improve your brand’s online presence. The Daily Egg tackles interesting and practical topics that are focused on different marketing niches. For example, they have a special section dedicated only to email marketing. Here, you can learn things like how to re-engage with your emailing list or the psychology behind a perfect email newsletter.

Best For: Copywriting, A/B testing, engaging with audiences, branding.

Our Favorite Posts:

8. The Ahrefs BlogTactics to Improve Your Marketing Strategies

Even a rookie in digital marketing has heard about Ahrefs – this is how big they are! Thus, it comes as no surprise when we tell you that Ahrefs blog is one of the best digital marketing blogs on the Internet. After all, this is the perfect place where you can learn almost anything you want about website optimization and competitor research.

With more than 10 years on the market, Ahrefs’ tool can process and crawl more than 8 billion pages a day. How much is that? Well, that’s more than ⅓ of what Googlebot can do!

\With a background so powerful, it’s obvious why their blog is one of the best digital media blogs to read as a marketer. They address all kinds of useful topics like what metrics you should track for your website or even essential guides for beginners like how to start a career in digital marketing.

Best For: SEO, keywords research, website analytics, content marketing tips

Our Favorite Posts:

9. Backlinko BlogExclusive SEO and Backlinking Strategies

Brian Dean is one of the most important SEO experts in the world. And this is exactly why you shouldn’t miss the Backlinko Blog when you’re improving your marketing skills. Since he created this platform in 2012, Brian Dean taught hundreds of people what it means to become an SEO expert. And the best part is that even huge brands like Disney, Forbes, IBM, and Amazon endorse his blog!

Backlinko Blog is popular because it provides inside information about anything you have to know when it comes to marketing. Here, you can find various posts about what you should learn about Google searches, or receive useful digital marketing templates that help you with PR campaigns.

To unlock his posts, you have to fill in your email address and confirm it. Once you do that, you’ll get instant access to lots of posts that will help you step up your marketing skills and grow your business at the same time!

Best For: backlinking strategies, digital marketing campaigns, SEO.

Our Favorite Posts:

10. Yoast SEO and WordPress Plugins

Yoast is one of the most used WordPress Plugins in the world and it was founded in 2010 by Joost de Valk. Every day, millions of people follow their requirements specially optimized for Google search engines.

To attract more customers and gain wider popularity with your brand, you need entertaining and educational content, that’s true. But, at the same time, your website needs to be technically perfect. And this means no duplicate content, no keyword stuffing, well-structured data, improved website performance, and much more.

Yoast has a blog full of in-depth researched posts that anyone can read regardless of their marketing level. You’ll learn how to build a successful, SEO-friendly website from scratch and how to engage with your audience.

SEO helps you rank higher and boost your credibility on the Internet. Source: Yoast.com

Best For: SEO, WordPress plugins, keyword research, site structure.

Our Favorite Posts:

11. Search Engine LandUpdates and Essential Guides to SEO

Marketing Land’s little sister, Search Engine Land brings you the freshest news about marketing strategies, SEO studies, and essential guides.

If you subscribe to their newsletter, you can choose which niche interests you the most. This way, you’ll receive only relevant messages. With a wide range of topics, you can learn lots of useful things about SEO, SEM, Google, and even social media marketing.

Best For: SEO, backlinking strategies, SEM.

Our Favorite Posts:

12. Hubspot Experts on Digital Marketing, Instagram, and Sales

Do you want to expand your knowledge about SEO and social media marketing? Or maybe learn about sales prospecting? Hubspot is a successful website marketing blog that offers fresh information in many domains. And the truth is that there is always something for you to study on this platform.

But Hubspot doesn’t stop there! Social media is a great way to improve your website backlinking, so they have a special section just for that. Here, you can learn what is the best time to post on Instagram in 2021, find guides on how to use Instagram filters, or read how to use your Instagram account for business.

If you are interested in learning more about sales, Hubspot comes with a wide variety of articles. You get templates, guides, and even app recommendations to automate this process and make things easier for your business.

Best For: Instagram marketing SEO, customer success content, sales processes

Our Favorite Posts:

13. Social Media ExaminerEverything About Social Media Marketing

Social Media Examiner is the right place if you want to learn how to use social media for your business. Their followers have access to in-depth studies in which more than 5,200 marketers participate and talk about how to use social media platforms or how to plan organic social activities.

Their platform was created in 2009 by Michael Stelzner. He noticed that very few people talked about the benefits of social media marketing for your business. Even more, people just complained about these social platforms instead of putting them to good use. And this is exactly how this website became one of the most popular digital advertising blogs. By sharing interesting and unique insights about social media algorithms, it helped people learn to pay attention to how their business looks online.

Social Media Examiner has a special category on their website called Expert Interviews. Here, you can find useful information from marketing specialists. This way, you can improve your social media marketing skills and boost your brand awareness.

Best For: Facebook marketing, Youtube marketing, Instagram marketing, Facebook ads

Our Favorite Posts:

14. Search Engine WatchArticles About SEO, PPC, and Social Media

Among the top marketing blogs to follow, Search Engine Watch has useful tips about PPC strategies and how to do paid search marketing.

What’s more, their platform has a category for digital ads blog articles. Here, you’ll find many tips on improving your social media marketing strategies. Researching the right hashtags, making the most of Google ads features, ad blocking – Search Engine Watch has complete studies that you wouldn’t want to miss as a marketer.

Best For: PPC, SEO tips, mobile optimization.

Our Favorite Posts:

15. Think with GoogleTechnical Insights About Digital Marketing

Learning to engage with your audience or to optimize your website for search engines is not rocket science. But what do you do when you need more complex and detailed technical advice?

Think with Google helps you by offering a wide range of articles about marketing strategies. Are you curious about how people see your brand on different platforms? Want to learn about how you can use software for outreach campaigns? Do you want to know how you can improve the customer experience? On this website, you’ll find the answer to all these questions.

Insights help you improve your marketing strategies and to attract more relevant customers. Source: Think with Google.

At the same time, they have a category on their blog where they talk about the future of marketing. Here, you can read interesting perspectives about creativity, digital transformation, or management & culture.

Best For: Marketing tools, marketing strategies, consumer trends

Our Favorite Posts:

16. Sprout SocialSocial Media Management and Analytics

\Founded in 2010, Sprout Social is now a leading network marketing blogspot. They offer unique insights about the way you should strategize your social media campaigns and how to interact with your audience better.

Also, they have a special section on their website called Industries. Here, you can see special tips specific to your niche. Even if we’re talking about marketing agencies, travel and hospitality, nonprofit, or healthcare – you’ll sure learn a lot of useful insights.

Best For: Instagram analytics, customer experience, marketing campaigns

Our Favorite Posts:

17. Convince & ConvertSocial and Marketing Campaigns

Founded in 2008, Convince & Convert is a perfect digital marketer blog, endorsed even by Content Marketing Institute. On this platform, you can learn how to create a webinar from scratch, how to create a successful virtual event, find podcast statistics, and much more.

Best For: Converting customers into leads, marketing campaigns, social media trends

Our Favorite Posts:

18. CoSchedule – Marketing Products and Calendars

Creating campaigns and contacting different prospects to get high-quality backlinks can be time-consuming. And if you do not pay attention to the way you organize your schedule, you can miss important business meetings. CoSchedule saves you time by offering various marketing calendars to help you stay on track.

But that’s not all! On their blog, they talk about efficient methods to collaborate with other blogs, how to do successful outreach campaigns, or how you can write engaging newsletters.

Best For: Marketing calendars, affiliate tips, email marketing.

Our Favorite Posts:

19. Hootsuite BlogSocial Media Analytics

Hootsuite Blog is a must-read if you want to blow your competition away. With the information they provide daily, they are considered one of the best digital marketing blogs in the niche. While other platforms choose to focus on website analytics and keyword research, Hootsuite approaches topics like social media management and marketing.

Staying constantly connected with your audience can be hard and tedious work. But if you’re doing it right, your business will flourish. On their blog, Hootsuite teaches you a lot of tips on how your brand can gain wider popularity on social platforms.

Best For: Social media marketing, social media analytics

Our Favorite Posts:

20. Social ChimpSocial Media Automation

Social Chimp is one of the fastest software you can use to automate your social media content. Whether we’re talking about Facebook, Twitter, or LinkedIn, posting every day can be a hassle for most business owners. This way, you’ll save time for things that matter! On their blog, Social Chimp teaches you how to understand Facebook insights, get 10 times the exposure on social media, or find the best sites for free stock photos.

Best For: Social media marketing, social media automation, SEO.

Our Favorite Posts:

21. Uberflip Creative Content For Different Funnel Stages

One of the most interesting platforms for successful marketers, Uberflip offers useful insights about creative content that have a high impact on the audience. Founded in 2012, Uberflip came as a revolutionary way to plan your marketing campaign by not following the books. If you’re curious about inbound marketing, content experience, sales enablement, you should definitely subscribe to their blog!

Best For: PR coverage, high-quality backlinks, outreach campaigns.

Our Favorite Posts:

Bonus!

22. One Search ProLeading Digital Marketing Agency in Malaysia

One Search Pro has more than 10 years of experience in digital marketing. And this is the perfect reason why their website has the best internet marketing blog in this niche. Over time, One Search Pro has acquired a wide range of expertise in domains like online marketing, social media marketing, SEO, and building high-quality backlinks, website design development

One Search Pro is the most trusted digital marketing agency in Malaysia. Source: One Search Pro.

All of their posts contain comprehensive and useful guides that help marketers around the world gain experience in different topics. Plus, you can learn how to analyze different website insights to optimize and expand your business.

On their blog, you can learn where your followers are coming from and how to improve customer experience, Google ads services, keyword research, and many more!

Best For: Latest social media news, important digital marketing announcements

Our Favorite Posts:

Conclusion

This was our list with the most interesting and unique blogs specialized in content marketing. To improve your skills and grow your business, research is a crucial step of the process. That is exactly the reason why we’ve chosen to come up with a thorough list of blogs that can help you in your digital marketing journey.

Choosing the best digital marketing blog to read is essential if you want to be one step ahead of your competition.

Statistics show that 64% of marketers actively invest time in search engine optimization.

So why not be one of them?

From this perspective, One Search Pro not only offers you unique insights and tips about marketing strategies, but it will also help you find what your business needs the most!

Most 75% of marketers believe that social media marketing is very effective for their business, so take advantage of that!

Did we miss any other top-notch digital marketing bloggers on this list?

Who is your favorite content marketing blogger?

Let us know in the comments below!

Leave a Reply

Recent Posts

Follow Us